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Last updated: 12/10/2021


Complete Policy


At 100 Most Powerful Women (100 MPW), our members and visitors are our priority. The information you share with 100 MPW allows us to provide the products and services you need and want while giving you the very best experience. It's our promise to membors and visitors that we respect the trust you place in us and the privacy of the information you share. Part of providing superior care includes making sure that we're building a relationship of trust with visitors and members. Our way of doing that is to let you know in a clear, prominent, and easily accessible way how we collect, use, share, and above all protect your personal information. Our Policy outlines:

  • How and why we collect your personal information;
  • How your personal information is used and protected;
  • When and with whom we share your personal information; and
  • What choices you can make about how we collect, use, and share your personal information.
What does the Privacy Policy Include? This policy covers customer information we collect in Canada at: 100 MPW events, through our websites and through our mobile application(s) and third party platforms.

What is Our Pledge of Accountability?

100 MPW expects our associates and business partners to manage your personal information properly and maintain your trust. We have designated associates who are accountable for compliance with this privacy policy.

What Type of Information Do We Collect?

We collect personal information about you to deliver the products and services you request, to promote products and services that we believe you will be interested in, and to help improve your shopping experience. We strive to limit the amount of personal information collected to support the intended purpose of the collection.

Information You Give Us

We collect personal information from you in a variety of ways when you interact with 100 MPW, both in-person and online. Some examples are when you:

  • Create an account on one of our websites;
  • Apply for employment with us;
  • Register for, view or participate in an online webcast event provided on behalf of 100 MPW;
  • Make an online or in-person purchase from us;
  • Upload or import digital image files to our website;
  • Conduct a transaction where we collect information, including when required by law;
  • Contact us;
  • Submit a 100 MPW related story, testimonial, rating or review, or other user-generated content that may be posted on the site;
  • Participate in a contest, promotion, or survey; or
  • Otherwise submit personal information to us along with any related content of the communication.
Personal information is information that identifies, or could be reasonably associated with you. The personal information we collect may include contact and payment information like your name, email and physical addresses, phone numbers, and credit and debit card information (including credit card expiration date and CVV code), as well as information about the specific products and services that you purchase in-person and from us online (including through our mobile app). When you ask us to ship an order, we may collect information you provide us such as the name, address, and phone number of recipients. For certain transactions, we may be required to collect information to comply with legal requirements, or may collect information for the purposes of detecting, preventing and suppressing fraud.

Information from Other Sources

We may receive personal information about you from other sources as well. Examples of these sources are entities that can help us correct or supplement our records, improve the quality or personalization of our service to you, and help prevent, detect or suppress fraud. In addition, we may collect information from consumer reporting agencies or other service providers if you obtain certain financial products. With your authorization, we may also collect information from your social media accounts, such as digital image files imported to the website.

Automated Information Collection

We receive and store certain types of information when you interact with our websites, mobile apps, emails, and online advertising. Our purpose is to allow the websites and mobile apps to work correctly, to evaluate use of the website and mobile app, and to support website and mobile analytics and marketing campaigns. Some examples include: We may collect technical information such as your internet protocol address, device identifier (or UDID), type of device, your computer’s operating system and browser type, your internet protocol (IP) address, the date and time you accessed our service, the address of a referring website, if any, and the path you take through our web pages. If you make a purchase online, we may also use and share this information for the purposes of detecting and preventing fraud.
We use both persistent and session “cookies” on our website to recognize you as you use or return to our sites. This is done so that we can provide a continuous and more personalized website experience for you. A cookie is a small text file that your browser may store when you view a web page or certain types of content-rich e-mails. Persistent cookies help us remember your information and settings for future visits to our website (such as your language preferences). Session cookies help us remember your information and settings during your current visit to our website (such as the items in your shopping cart) and will expire after you close your browser. To learn how to turn off cookies, see What Are Your Choices section. We may also use web beacons. Beacons allow us to know if a certain page was visited, an email was opened, or if ad banners on our website and other sites were effective. When you use our mobile app, we may also obtain your permission to collect additional personal information through the permissions process at the time you install the app. You can change your permissions at any time by following the instructions under Your Choices.

Interest-Based Advertising

For information regarding our online interest-based advertising practices, see “About our Ads”

Location Information

When you install our mobile app, we may request your consent to collect location information. If you opt-in to location-based services, we may collect your location based on GPS data, unique identifier (UDID) or cell tower information. We use this information to provide you with relevant content and product availability information. To turn off location-based services, see What Are Your Choices section. Note that if you do not opt-in to or disable location-based services, you may not be able to use certain features on the app.

Social Media

We may offer you the opportunity to engage with our content on or through third-party social networking websites, plug-ins and applications. When you engage with our content this way, you may allow us to have access to certain information associated with your social media account, (e.g. name, username, e-mail address, photos) in accordance with your social media privacy settings to deliver the content or as part of the operation of the website, plug-in or application. We may use this information to confirm your identity and to personalize your experience on our website or mobile app and on the third-party social networking websites, plug-ins and applications.

How Do We Use Your Information?

100 MPW uses your information to offer and provide our products and services and to support our core business functions. These include order or service fulfillment, internal business processes, marketing (including targeted advertising), authentication, loss and fraud prevention, public safety and legal functions. Some examples include: To fulfill your requests for products and services and communicate with you about those requests;

  • To register and service your account;
  • To administer surveys, contests, and promotions;
  • To provide customer service and alert you to product information, including recalls;
  • To help us improve and customize our service offerings, websites, and advertising;
  • To send you information about our products, services, and promotions; and
  • To protect the security or integrity of our websites and our business.
To accomplish these purposes, we may combine personal and other information we collect online or through our mobile app with offline information, including information from third parties. We may transfer or disclose your information within our corporate family of companies for these purposes.

How Do We Share Your Personal Information Outside 100 MPW?

We disclose your personal information with your prior consent or under the following limited circumstances.

Service Providers

We may disclose or otherwise make available personal information about you to service providers that help with our business operations and the business operations of our corporate family of companies. Examples are webcast hosting providers, shipping vendors, billing and refund vendors, vendors who operate our Websites (such as TL;DR Consultation), payment card processors, marketing service providers and companies that help us improve our product and service offerings and our websites. Your personal information may be stored and processed by our service providers in the Canada or other locations where the service providers or 100 MPW and 100 MPW affiliates maintain facilities. We require service providers to keep your information secure. In addition, service providers may not use or disclose personal information for any purpose other than providing the services on our behalf or our affiliates’ behalf or as otherwise required by applicable law.

Legal Requirements and Protection of Our Company and Others

We may disclose your information in other limited circumstances. These include situations when the sharing is necessary to protect the safety, property, or other rights of 100 MPW, our members, our associates, or any other person, or where otherwise required or permitted by applicable law. Examples include protecting the health or safety of members, or addressing crimes committed on 100 MPW property. We and our service providers may disclose your personal information in response to a search warrant or other legally valid inquiry or order (which may include lawful access by Canadian, US or other foreign governmental authorities, courts or law enforcement agencies), to other organizations in the case of investigating a breach of an agreement or contravention of law or detecting, suppressing or preventing fraud, or as otherwise required or permitted by applicable Canadian, US or other law. If you make a purchase online, we may disclose information to certain third parties, including payment card processors and issuers for the purposes of detecting and preventing fraud on 100 MPW properties (including our websites) and the properties of other merchants. This information may include your name and contact information, shipping information, information collected from your computer or device such as an IP address or device ID, and information about your purchase. 100 MPW may disclose your personal information to entities located outside of Canada in connection with any of the foregoing.

Marketing Purposes

From time to time with your consent, we may disclose information with carefully selected companies outside of our corporate family of companies who may offer you products and services of interest. You may opt in to this sharing under the “What Are Your Choices” section.

Collection And Use Of Personal Information

When you sign up to become a member and/or City Director:

  • first and last name;
  • address;
  • e-mail address;
  • telephone number;
  • other information you may provide to us.
We collect this information for the purpose of providing you a tailored experience, as well as to identify you, to ensure the accuracy of our records, and to comply with applicable professional, legal and regulatory requirements. Purchase, Order, Return, or Exchange Products: If you use a credit or debit card, we collect your credit or debit card-related information and your signature for the purposes of processing your payment. Member Service: When you contact us with a comment, question or complaint, you may be asked for information that identifies you along with additional information we need to help us promptly answer your question or respond to your comment or complaint. The information we collect for these purposes may include your name, address and a phone number. We may retain this information to assist you in the future and to improve our member experience.

Disclosure of Personal Information

100 MPW will not disclose, trade, rent, sell or otherwise transfer your personal information, without your prior consent, except as otherwise set out below. Service Provider Arrangements: We may transfer (or otherwise make available) your personal information to our affiliates and other third parties who provide services on our behalf, such as producing and delivering our update reminder notices. Your personal information may be stored and processed in the Canada by our affiliates and other third party service providers. Our service providers are not authorized to use or disclose personal information for any purpose other than providing the services on our behalf or as otherwise required by applicable law. Legal: 100 MPW must also provide your personal information in response to a search warrant or other legally valid inquiry or order, or to an investigative body in the case of a breach of an agreement or contravention of law, or as otherwise required by law.

What Are Your Choices

Data Collection, Use, or Disclosure

100 MPW collects, uses, or discloses your personal information consistent with this policy. The method of obtaining consent is appropriate for the type of personal information being collected, used, or disclosed.

Marketing Preferences

We want to communicate with you in ways you want to hear from us. Examples are newsletters, special offers, targeted promotion of events and services that we believe you will be interested in, and new opportunity announcements. We use the following standards for marketing communications: We use an opt-in standard for e-mail, phone and text messages. We also use an opt-in standard for sharing personal information with third parties for marketing purposes. Opt-in means we will only conduct the activity with your express consent. If you provide your e-mail address to opt-in to receiving promotional and informational e-mails, you will be given the opportunity to give your express consent to receive these commercial electronic messages. This consent is sought by 100 Most Powerful Women, 158 Ivany Close, Red Deer Alberta, T4A 0A1. You may withdraw your consent by using the “unsubscribe” link located at the bottom of all promotional messages you receive from us, or by contacting us using the contact information listed below. You can provide us with your marketing preferences, or change your marketing preferences, by contacting writing to us. Please see the How To Contact Us section. If you contact us by email or mail, please be sure to include your full name, the types of communications you would like to receive or not receive, and your related contact information. For instance, if you would like to opt out of mail, include your mailing address. Please allow sufficient time for your preferences to be processed. It may take up to 10 days to process your requests related to email and 4-6 weeks for other requests.
Please be aware that, even if you have opted out of receiving marketing communications from us, we may still contact you for transactional purposes. Some examples are contacts for assistance, product or service information, subscription or reminder notices. We may also need to contact you with questions or information regarding your order, such as regarding order status, shipment, or refunds.

Online Advertising, Mobile Apps and Cookies

You may exercise choices related to our online operations. For instance, you can choose to browse our websites without accepting cookies. Please know that cookies allow us to recognize you from page to page, and they support your transactions with us. Without cookies enabled, you will still be able to browse our websites, but will not be able to complete a purchase or take advantage of certain website features.
To learn more about cookies, including how to refuse cookies on your computer, follow these links:

To learn more about opting out of online advertising, see “About Advertising” here. If you have downloaded our mobile app, you can change your permission settings at any time by going to your device settings. You can also stop all collection of data generated by the use of our mobile app by uninstalling the app.

How Do You Access and Update Your Personal Information?

100 MPW takes reasonable steps to keep your personal information accurate and complete. You can access or update your personal information, including contact or account information, in the following ways: If you have created an account at one of our websites, log into your account. Once you do, you will be able to enter and update your own contact information, as well as contact information for recipients you have designated (if applicable). Contact us at the email or postal address listed in the “ Contact page. Please include your current contact information, the information you are interested in accessing, and your requested changes. We will provide you the personal information requested if reasonably available, unless it infringes on the privacy of other individuals and subject to reasonable limitations provided by law and internal procedures. Otherwise we will describe the types of information we typically collect. We will provide access and make changes you request, or will provide an explanation of what actions we will be able to take with regard to the request. If you need help accessing your information related to a service provided by a third party, we will assist you by referring you to the third party. Please contact us via the “ Contact” page.

How Do We Secure Your Information?

Securing your information is a company priority. Whether you are simply reading online, or at our events, we use reasonable security measures to protect the confidentiality of your personal information.

Online Protections

Your account information is protected by the password you use to access your online account. Please keep this password confidential. We also use a technology called Secure Sockets Layer (SSL). If your browser is capable of SSL (and most are), your account information will be protected during transport across the internet. When you enter a secure portion of a website, which is any page containing any of your account information, an image of a closed lock or solid key should appear in the bar of your browser window. If you click on this image, a small pop-up window displaying website security information will appear. This display indicates that your personal information is transmitted in encrypted form to a 100 MPW web server, not to an unauthorized server.

Hard Copy and Electronic Storage Protections

Personal information that is maintained in our offices or servers is subject to physical, administrative, and technical controls as well. Hard copies of sensitive personal information are maintained in locked locations or cabinets with similar restrictions for electronic storage. When disposed of, the information is shredded, destroyed, erased, or otherwise made unreadable.

How Does 100 MPW Protect the Privacy of Children Online?

We are committed to protecting children’s online privacy. Our website is a general audience website not geared towards children. In order to protect the privacy of children, 100 MPW websites do not knowingly collect personal information from children under the age of 13 without prior parental consent. Please contact us via the “How To Contact Us” section of this policy if you believe we may have collected information from your child and we will work to delete it.

Who Can I Contact at 100 MPW about the Privacy Policy?

Contact our administrative offices at with the subject line PRIVACY POLICY - for in-person, marketing preferences, questions and general feedback.

Contacting the Privacy Office

Please feel free to contact the privacy office with any questions or comments about this policy or about how your information is handled by email at with the subject line PRIVACY POLICY or by mail to the Privacy Officer c/o 100 Most Powerful Women, 158 Ivany Close, Red Deer, Alberta, T4R 0A1.

How Will I Know if this Policy Changes?

We will provide additional notice of significant updates. We will post the date our Policy was last updated at the top of the Privacy Policy. Please check our Privacy Policy periodically for changes.


Personal information about our members may be processed and stored in the Canada or any other country in which 1000 MPW or our service providers maintain facilities.

Security of Personal Information

We have implemented measures in an effort to safeguard the personal information in our custody and control, including only providing access to personal information to employees and authorized service providers who require such information for the purposes described in this Privacy Statement. We maintain reasonable administrative, technical and physical safeguards in an effort to protect against unauthorized access, use, modification and disclosure of personal health information in our custody and control. We only keep your personal information as long as necessary for the purposes we collected it, or as otherwise required by law.

Access to Your Personal Information

You may request access to your personal information at any time and it may also be deleted upon your request. Email our Privacy Officer at with the subject link DATA PRIVACY.

Changes to the Privacy Statement

This Privacy Statement may be updated periodically to reflect changes to our personal information practices. The revised Privacy Statement will be available on our website, We will treat your personal information in accordance with the Privacy Statement in place at the time the information was collected.

How To Contact Us

When Should I Contact 100 MPW's Privacy Officer?

You may contact us at any time if:

  • you have any questions or comments about this Privacy Statement;
  • you wish to withdraw your name from an e-mail or other marketing list;
  • you wish to access and/or correct inaccuracies in our records of your personal information; or
  • you have a complaint about the manner in which we treat your personal information.
Privacy Officer E-mail:

About Our Advertising

What Shoud I know About Your Ads?

In order to deliver tailored advertisements to you on or its mobile applications and other third party websites and applications (on your computer, mobile device or tablet) (collectively, "Websites”), we and third party advertising companies may use cookies to collect information about your visits to our website and other websites. The information we collect includes:

  • products, services or web pages you view on Websites
  • products or services your purchase on
  • ads you click on Websites
We and third-party advertising companies use this information to place you in general interest categories, which helps us determine what types of advertisements may be of interest to you.

Benefits of Interest-Based Advertising

Ads are tailored to your inferred interests. You won’t see the same ads over and over again because we limit the number of similar ads you see How to Learn More and Opt-Out of Interest-Based Advertising 100MPW adheres to the Digital Advertising Alliance of Canada’s (DAAC) Self-Regulatory Principles for Online Behavioural Advertising. To learn more or to opt-out of online interest-based advertising by a list of companies participating in the DAAC, visit Additional Information: Please note that if you opt out of receiving interest-based ads, you will continue to receive advertising, but it will not be based on online behavioural information about you. To successfully opt out, you must have cookies enabled in your web browser (see your browser’s instructions for information on cookies and how to enable them). Your opt-out applies to the web browser you use. You must opt-out of each web browser on each computer, mobile device and tablet you use. Once you opt-out, if you delete your browser’s saved cookies, you will need to opt-out again.

Terms Of Use

This Site

This website (“Site”) is provided by 100 Most Powerful Women. (“100 MPW”, “we” and/or “us”) as a service to our visitors and members (“you”). Please review the following terms and conditions that govern your use of this Site (the "Agreement"). 100 MPW provides you access to this Site subject to the terms and conditions of this Agreement. Please note that your use of this Site constitutes your unconditional agreement to follow and be bound by these terms and conditions. 100 MPW reserves the right to update or modify the Agreement at any time without prior notice. If the Agreement has been updated,100 MPW will post the new Agreement on this Site and note the date that it was last updated. Your use of this Site following any such posting constitutes your unconditional agreement to follow and be bound by the Agreement as changed. By using this Site, you represent that you are of the age of majority in your jurisdiction. If you are not of the age of majority in your jurisdiction, you must only use this Site under the supervision of your parent or legal guardian who agrees to the Agreement. If you are a parent or legal guardian agreeing to the Agreement, you must monitor and supervise the use of this Site by the minor and you are fully responsible for the minor’s use of this Site, including all financial charges and legal liability that he or she may incur. IF YOU DO NOT AGREE WITH THE TERMS AND CONDITIONS OF THE AGREEMENT, YOU MAY NOT USE THIS SITE.

Sales Of Products Or Services

The sale of products and services on this Site may be subject to additional terms that will be made available to you when you place your order. The first time that you sign up to become a City Director and/or other subscriptions, you will be prompted to insert your postal code, and this postal code will be stored as your shipping location for subsequent visits to You can update your postal code/shipping address during your next session on the Site.

Copyrights & Trademarks

Unless otherwise noted, all materials, including images, text, illustrations, designs, music clips, downloads, icons, photographs, programs, video clips and written and other materials that are part of this Site (collectively, the "Contents") are subject to intellectual property rights, including without in any way limiting the generality of the foregoing, copyrights and trade-marks, owned by or licensed to 100 Most Powerful Women,, or one of their respective affiliates, and are protected by Canadian, U.S. and international copyright laws. The compilation (meaning the collection, arrangement, and assembly) of all content on this Site is the exclusive property of 100 MPW.
100 MPW and its suppliers and licensors expressly reserve all intellectual property rights in all Contents, products, processes, technology, tools and other materials that appear on this Site. Access to this Site does not confer and shall not be considered as conferring upon anyone any license under any of 100 MPW, 100 Most Powerful Women. or any third party's intellectual property rights.
The 100 MPW names and logos and all related product and service names, design marks and slogans are the trade-marks or service marks of 100 Most Powerful Women and are used in Canada, USA and other countries. All other marks are the property of their respective owners. No trade-mark or service mark license is granted in connection with the materials contained on this Site.


The information contained in or made available through our sites (including but not limited to information contained on videos, message boards, comments, on coaching calls, in emails, in text files, or in chats) cannot replace or substitute for the services of trained professionals in any field, including, but not limited to, financial, medical, psychological, or legal matters.

In particular, you should regularly consult a doctor in all matters relating to physical or mental health, particularly concerning any symptoms that may require diagnosis or medical attention. We and our licensors or suppliers make no representations or warranties concerning any treatment, action, or application of medication or preparation by any person following the information offered or provided within or through the Sites. Neither we nor our partners, or any of their affiliates, will be liable for any direct, indirect, consequential, special, exemplary or other damages that may result, including but not limited to economic loss, injury, illness or death. You alone are responsible and accountable for your decisions, actions and results in life, and by your use of the Sites, you agree not to attempt to hold us liable for any such decisions, actions or results, at any time, under any circumstance.
When addressing financial matters in any of our Sites, videos, newsletters or other content, we’ve taken every effort to ensure we accurately represent our programs and their ability to improve your life. However, there is no guarantee that you will get any results or earn any money using any of our ideas, tools, strategies or recommendations. This is not a “get rich scheme.” Nothing on our Sites is a promise or guarantee of earnings. Your level of success in attaining similar results is dependent upon a number of factors including your skill, knowledge, ability, dedication, business savvy, network, and financial situation, to name a few. Because these factors differ according to individuals, we cannot and do not guarantee your success, income level, or ability to earn revenue. You alone are responsible for your actions and results in life and business. Any forward-looking statements outlined on our Sites are simply our opinion and thus are not guarantees or promises for actual performance. It should be clear to you that by law we make no guarantees that you will achieve any results from our ideas or models presented on our Sites, and we offer no professional legal, medical, psychological or financial advice.